WELCOME TO

THE NOTEBOOK
Our community of makers, mentors, and influencers have come together to share passages from their notebooks.
Learn marketing tips to support your sales tactics, hear from small-business experts, and become inspired by fellow women entrepreneurs.

MEET THE FOUNDERS

Meet Boston Women’s Market entrepreneurs through our on-going spotlight series.
Read stories and receive guidance from local business owners, artists and professionals.

NEWEST INTERVIEWS

Meet Soul Good Confections

Meet September’s EmpowerHer Member of the Month, Kimberly Teixeira, Founder of Soul Good Confections

Meet Lisa M. Edwards Fine Art

Meet August’s EmpowerHer Member of the Month, Lisa Edwards, Founder of Lisa M. Edwards Fine Art

Meet HealthyNut

Meet July’s EmpowerHer Member of the Month, Jennifer Foley, Founder of HealthyNut

Meet ADK Jewelry

Meet June’s EmpowerHer Member of the Month, Alex Kavanagh, Founder of ADK Jewelery

Meet Teeny Weeny Things

Meet May’s EmpowerHer Member of the Month, Sara Bozdemir, Founder of Teeny Weeny Things.

Meet Pinch Dab Dash

Meet April’s EmpowerHer Member of the Month, Andrea Mather, Founder of Pinch Dab Dash.

Meet Saheima Jewelry

Meet March’s EmpowerHer Member of the Month, Sandra Jones, Founder of Saheima Jewelry.

Meet Chasing Red Flags

Meet Teri & Ella Macduff, co-founders of Chasing Red Flags!

Meet Lather and Soul

Meet November’s EmpowerHer Member of the Month, Pam Harlow, Founder of Lather and Soul

Meet LuluShells

Meet October’s EmpowerHer Member of the Month, Luisa O’Donnell and Michelle Schatz, Founders of Lulushells

Meet The Succulent Spot

Meet September’s EmpowerHer Member of the Month, Joy Liu, founder of The Succulent Spot

Meet Britt Jones Art

Meet August’s EmpowerHer Member of the Month, Britt Jones, founder of Britt Jones Art

Meet Hope Noel Jewelry

Meet June’s EmpowerHer Member of the Month, Hope Hera, founder of Hope Noel Jewelry

Meet D&Y Jewellry

Meet May’s EmpowerHer Member of the Month, Alice Wang, founder of D&Y Jewellry

Meet Good Planet Apparel

Meet April’s EmpowerHer Member of the Month, Molly Flagg, founder of Good Planet Apparel

Meet Kanch by Kolika

Meet January’s EmpowerHer Member of the Month, Kolika Chatterjee, founder of Kanch by Kolika!

Meet Sugar Candle

Meet March’s EmpowerHer Member of the Month, Gigi Kaya, founder of Sugar Candle LLC!

Meet The Fix Botanicals

Meet November’s EmpowerHer Members of the Month, Helen Abraha & Ashely Lange, founders of The Fix Botanicals!

Meet Wild Violet Fibers

Meet October's EmpowerHer Member of the Month, Erica Lange, founder of Wild Violet Fibers!

Meet Lady Jane Maker

Meet September's EmpowerHer Member of the Month, Emily Viloudaki, founder of Lady Jane Maker!

Meet LinkaCreates

Meet August’s EmpowerHer Member of the Month, Paulina Migalska, founder of LinkaCreates!

Meet Sage & Co.

Meet July’s EmpowerHer Member of the Month, Heather Donnelly, founder of Sage & Co.!

Meet DibbleDabbble

Meet June’s EmpowerHer Member of the Month, Kelly Dybel, founder of DibbleDabbble!

MEET Mi Esencia by So

MEET LAKAY FI

MEET BLOOM COLLECTIVE

MEET DANIELLE ROBICHAUD JEWELRY

MEET TONYA EMPOWERS

MEET MARILYN’S JAM SESSION

MEET MAYARA DeALMEIDA

MEET ALL THE FOUNDERS

EDUCATION & GROWTH

Guides and words of wisdom from experts and business owners to support your business goals.

Featured

Marketing

Hot Take: Please Don't Let AI Take Your Product Photos

Marketing

This may be an unpopular opinion, but one I’m willing to stand by: If you make it by hand, in small batches, or to order — don't let AI generate the photos that sell it.

Marketing

Marketing

Two Scams Vendors Should Know

Marketing

You’ve heard the term SEO, but what does it really mean for your small business? Search Engine Optimization goes beyond just adding keywords to your website—it’s about making sure your business gets found online.

Marketing

Marketing

SEO Essentials & Strategies Every Small Business Owner Should Know

Marketing

Pop-Up With Purpose Workshop Series

Marketing

Ready to convert your in-person selling strategy into an online business? Bloom Collective has joined BWM for a three-part webinar series, Pop-Up With Purpose to help you navigate the essential steps your small business should take.

Marketing

Finance

The Essentials of Bookkeeping for Small Business (No Calculator Required)

Finance

Small Business Bookkeeping: Your First Steps

Finance

What are the Essential Financial Reports?

Finance

Advantages of Proactive Bookkeeping

Finance

Marketing

Instagram’s New Grid Format: What You Need to Know for 2025

Marketing

As we step into 2025, Instagram is rolling out a fresh update that’s sure to shake things up for users and brands alike. Let’s break down these updates and explore how they might impact your Instagram strategy.

Marketing